“What” vs “How”

Today analytics helps us answer “What” as in “What am I spending on?” & “What’s my credit score”. Tomorrow, it will let us answer “How”. As in “How much should I save or spend” and “How do I improve my credit rating”. “How” is more interesting of a problem to solve than “What” when you have data.

Board of Advisors at SimplyTapp - creators of Host Card Emulation driving democratization and open access to NFC in Android. Mobile Commerce & Payments Lead at Experian Global Consulting, serving Experian's clients in Banking, Retail, Consumer Credit & Payments. A strategic adviser w/ over 17 years of international Tech & Business Strategy consulting, advising firms in banking, retail & asset mgmt that seek clarity & insight in to the myriad business models around payments, fraud & commerce. Founded DROP Labs, a mobile payments/commerce strategy & advisory practice. Tweets here. I'm on LinkedIn here.
Cherian Abraham
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