Goodbye CurrentC

Goodbye CurrentC
Though we never knew you at all – because you only did a soft launch
You had all of the drama of Kadarshians but none of the glamor
And those around you fought and little got shipped

  • Treasury and Payments folks crawled out of the woodwork
    And they whispered into your brain
    They told you what you wanted to hear and shut out Marketing and no one asked the customer
    And they made you change your name – from MCX

  • And it seems to me you lived your life
    Like a candle in the wind
    Never knowing who to cling to (hey, this stuff writes itself)
    When apathy set in, funding ran out, folks left

  • And we would have liked to have known you
    But consortiums and consensus never go together
    Your focus burned out long before
    Now your assets did as well

  • Sure loneliness was tough
    Happened only because you forced all the merchants back from partnering or doing stuff themselves
    Toughly worded NDA’s created a superstar
    And pain was the price we all paid

  • Even when you launched or went on conference panels a million times
    Oh, the press still hounded you
    All the papers had to say
    Was that no one used QR Codes

  • Goodbye CurrentC
    From the middle aged man in the 22nd aisle
    Who has dipped his card the third time to pay for his damn bananas
    And would gladly steal them if he could, only to avoid using EMV..

  • Board of Advisors at SimplyTapp - creators of Host Card Emulation driving democratization and open access to NFC in Android. Mobile Commerce & Payments Lead at Experian Global Consulting, serving Experian's clients in Banking, Retail, Consumer Credit & Payments. A strategic adviser w/ over 17 years of international Tech & Business Strategy consulting, advising firms in banking, retail & asset mgmt that seek clarity & insight in to the myriad business models around payments, fraud & commerce. Founded DROP Labs, a mobile payments/commerce strategy & advisory practice. Tweets here. I'm on LinkedIn here.
    Cherian Abraham
    View all posts by Cherian Abraham